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SEO of a website February 2, 2021AuthorMatthieu tips-seo.png Some claim that SEO is a thing of the past and that search engines have evolved and adopted a totally autonomous algorithm. Let me prove you wrong… Before even starting your SEO campaign and rushing headlong, it is important to be able to answer 3 questions: What is the main theme of your site? What is its purpose?

How dedicated are you to it? Let’s start right

way with the first tip Contents [show] India Business Fax List Stick to one main theme Of course, I wouldn’t want to force you to write on the same subject over and over again. Of course, you can write whatever you want. However, it is important to have a consistent theme throughout your site. For example, marketing is a very general theme, online marketing is already more limited. Fashion is very general, men’s fashion narrower… I think you’ve understood where I’m coming from.

This step is crucial, a little keyword research with SEO software is necessary before you fully invest. It will allow you to find out about the average number of searches per month for one or more keywords. 2. Mention your keywords where necessary Include your theme in your site title, domain name, description, keywords, different categories, page titles, and page content.

If you use WordPress you have the possibility

to change these many parameters within the tool. 3. Add links to your site’s internal pages Indeed, adding links to its own pages allows you to “reinforce” the architecture of your site. I like to use the analogy of the spider’s web: the more links “woven”,

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the stronger and more resistant the web will be. From a more practical point of view, this will allow your readers to learn more but also to stay longer Hit Post on your site (called “Time On Site”, one of the criteria used by Google), thus improving your relevance in the eyes of from Google. 4. Use permalinks that include your keywords From a pragmatic point of view, a “clean” and neat permalink like this.

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