Keywords – the essence of search engine optimization

Keywords are the most important SEO element for each and every search engine, as these are the words for which the search strings are match. Choosing the right keywords is therefore one of the most important and the crucial step of every SEO campaign. If you fail on this step, then the road ahead will be very bumpy and you will only be wasting your time and efforts.

There are many tools available online, which let you search engine know about the keywords. By using these tools and doing your own research you have to make the list of the final keywords, which you have to target and the most important thing which keywords suits well to your sites.

Choosing the right keywords

Gone are those days, when you could easily top the results for one-word keyword. Today, when the web is densely populat with websites, it is not at all possible to achieve a constant ranking on the top of search tunisia email list 640,545 contact leads results for one-word keyword. Therefore, to achieve constant top ratings, it is important to focus on the two-word or long tail keywords. You must try to focus on the keywords that are less competitive and highly specific.

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Keyword Density: once you have chosen the right keywords according to your site and that are according to the users interest, then it is important to make your site keyword rich but avoid overusing it. It is important to maintain the keyword density on your website as Google and other search engines penalize those websites which have overus it. The recommend density is 3-7% for major keywords and 1 to 2% for minor keywords. Besides this, you must also ensure that the keywords you incorporate in the text appear natural otherwise lunar fortunes promo from propellerads: grab the coooolest prizes! it would be consider as unethical practice.

Keywords in special places

The quantity of keywords is not only important but the quality of the keywords also matters. The value of the keywords in the title of pages, the first paragraph and headings are more as compar to the content agb directory of the page. The reason behind this is that sections like URLs, domain names, directory names, and headings are more important than the text on the page. The keywords in URL will help you to boost up the ranking of your website.

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