It has signed agreements with the main media agencies in the country and works for clients in any sector of business activity, especially food, mass consumption, luxury, automotive, banking and leisure. Smartclip, the largest Internet video advertising network in Europe, with more than 500 million professional videos viewed per month and a network of editors made up of more than 600, celebrates one year since the Lebanon Mobile Database opening of the subsidiary in Spain, the first in Europe simultaneously with the UK office. Throughout this first year of activity, smartclip has turned the Internet into a television screen for advertisers, offering multiple opportunities that achieve a higher return on advertising investments made on the network. Today, smartclip is a safe bet since the Internet exceeds local, regional or thematic televisions in terms of global audience that broadcast on DTT.
Smartclip Spain has signed collaboration agreements with more than 65 groups of content providers, which has allowed a huge volume of information and entertainment in video format to be grouped into a single platform, allowing advertisers and agencies to increase the effectiveness of their campaigns . One of the keys to the success of Smartclip is its own professional video reproduction technology that is homogeneous and valid for any type of support and, at the same time, offers Brother Cell Phone List formats that facilitate interactivity with users, without being intrusive or hindering user experience. According to data from February 2009 from the AIMC – Association for Media Research – the online video market has experienced a growth of 276% in the last year, which reflects a great acceptance by the consumer and sets a scenario of enormous potential for advertising video on the Internet in relation to traditional audiovisual advertising.
The Smartclip team, led by the general director in Spain Xavier Rius, is made up of a group of professionals in advertising, interactive marketing and new technologies, to which specialists in these fields have been incorporated throughout this year. until reaching the number of 16 people, tripling the initial team and with forecasts of growth of its workforce throughout the year 2010. The company’s forecasts for 2010 are positive, as it expects to register a 300% growth in its turnover. More than 300 advertising campaigns in twelve months Movistar, BMW, Toyota, Diageo, Heineken, Peugeot, Kia, P&G, Vodafone, Pepsi, Sony and El Corte Inglés are some of the advertisers that have relied on smartclip to launch their video advertising campaigns on the Internet.