zanox, Europe’s leading performance marketing network, has signed an agreement with TBG Digital, the leading company specializing in Facebook advertising and social media marketing campaigns. Through this collaboration agreement, advertisers in the zanox network will be able to manage, exclusively, the promotion of their products and services on the largest social network in the world. The change in the use of the Internet towards social networks poses new challenges to the online Belgium Mobile Database marketing industry. It is at this time that zanox announces its collaboration with TBG Digital, one of the global leaders in the market specializing in traffic on Facebook, which handles more than two billion ads a day. With ONE Media ManagerTM, advertising activities on Facebook can be managed and controlled through a single application. This tool will allow professionals to access more extensive monitoring and control options than those offered by the Facebook tool itself.
Currently, there are more than 500 million active users on Facebook worldwide. The precision that exists on data on the characteristics and specific interests of users allows the location of specific audiences within the framework of this social network. In this sense, Facebook is able to offer advertisers an exciting channel for the sale of their products. Targeted advertising campaigns are particularly recommended for zanox advertisers Brother Cell Phone List with a strong brand in telecommunications, mobile, gaming, healthcare, dating or financial products. Calling the attention of the users of this social network quickly can be done through special sales, offers, promotions for a certain time, “Access to advertising spaces in the largest social network in the world has enormous potential from the point of view of advertising.
Currently, users spend a quarter of the time that they are connected to social networks and this means that they are gradually displacing other forms of communication such as e-mail and instant messages ”, says Chechu Lasheras, Regional Manager of zanox for Spain, Portugal and Latin America. “With this agreement, advertisers can significantly improve the quality of their campaigns on Facebook and maximize conversion rates.” For Siebren Roorda, Sales Director for Europe at TBG Digital, “European advertisers are already aware that Facebook is a viable platform. Now zanox customers have the ability to develop targeted campaigns with maximum ROI. ”